Miror expands women’s health support across India in partnership with NHM: Expert

Miror expands women’s health support across India in partnership with NHM: Expert


Posted on December 5, 2024 Updated on December 1, 2024

To redefine women’s healthcare in India, Miror, a leading Femtech platform, is leveraging strategic collaborations to expand its reach and impact. Through partnerships with the National Health Mission (NHM), Miror is enhancing access to vital health resources and fostering trust among its growing user base.

Miror is a unique Femtech platform dedicated to providing 360-degree care to women in their perimenopause and menopause journey. Launched in March 2023, this venture has emerged as an essential resource for women seeking comprehensive support and community.

“Partnering with reputable organizations like the National Health Mission enhances our credibility and fosters trust among users. These collaborations have significantly broadened Miror’s reach, ensuring more women across India benefit from its innovative solutions,” said Sanjith Shetty, founder and CEO of Miror.

Through these partnerships, Miror has improved the visibility of healthcare professionals specializing in women’s health, making expert advice more accessible. Additionally, the company conducts training initiatives for local health workers, equipping them with the knowledge and tools needed to support women in their communities effectively.

Miror’s mission focuses on addressing the unique challenges of perimenopause and menopause stages often misunderstood and stigmatized. By fostering collaboration with national organizations, the platform is bridging gaps in healthcare access and education, empowering women to take control of their health.

Shetty chose Femtech to address a glaring gap in technological solutions for perimenopause and menopause. “I saw an urgent need for innovation to empower women with education and resources during these life stages,” he said, stressing Miror’s 360-degree care approach.

“Women experience over 40 symptoms during perimenopause and menopause, from hot flashes to mental health challenges. Miror’s super supplement, Miror Revive, and India’s largest peri/menopause care community aim to alleviate these challenges and break stigma through education and support,” Shetty explained.

Miror Revive has more than 9 ingredients with the goodness of Japanese Knotweed to help with all these issues. Many women face anxiety, mood swings, and feelings of isolation during this transition, underscoring the need for mental health support.

The company’s WhatsApp community of 1,500 women has been a cornerstone of Miror’s success, fostering a supportive environment and driving organic growth. The Miror app stands out with engaging games for mental health, multilingual content, and direct access to healthcare professionals.

Reflecting on his entrepreneurial journey, Shetty attributed his success to resilience and a focus on long-term impact. With a vision to achieve a billion-dollar valuation, Shetty plans to expand Miror’s user base, enhance services, and invest in cutting-edge technology.

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